The Pontiac Club de Mer prototype was inspired by land speed record cars. Head of design Harley Earl – and studio leader Paul Gillian – were given the styling brief. It went without saying that \’space-age\’ imagery – pretty much ubiquitous in the \’50s – would get its foot in the design door, too!
The most obvious lift from LSR cars was the shark-like stabilising fin at the rear. The front-end featured retractable headlights. The low nose tapered into a blunt arrowhead. Two chrome bands flowed up to air scoops at the back of the hood. The Club de Mer was a shoo-in for the \’56 \’Motorama\’. It acquitted itself well – alongside GM\’s other \’dream car\’ exotica.
Not that the Club de Mer was all style, and no substance! Beneath the aerodynamic hood was a 4,392cc, 300bhp V8. First and foremost, though, the car was a trend-setter. \’Club de Mer\’ evoked Meditteranean panache. That was blended with all-American élan. A tad outlandish for some tastes, perhaps … but then, the Pontiac Club de Mer was was in \’show\’ business!